Are you working with or are you working for?

On Monday night Manchester United claimed their 20th League title, this despite the fact that there are still 4 games left to play this season. I’m not a United fan myself but I can’t help but applaud this amazing achievement, something made possible through incredible leadership and unparalleled teamwork. But I think that you and your organisation could have something that edges Manchester United and their multi-million pound stars…

Every Manchester United player will tell you that they play for a fantastic club – and I do not doubt that for one second – but because of the relationship I have with my employer I use a slightly different language; I say I work with them.

AJ twitter

Now this may seem a little odd to some of you and admittedly it might read a little weird, but when you think about it do you:

Work for your organisation to achieve their goals?

or do you:

Work with your organisation to achieve shared goals?

For me, it’s the latter.

I share the same values, I embrace the culture and I love the people who work here. I have an emotional attachment, a sense of pride, a willingness to learn and a commitment to do good. I work with Bromford to achieve my goals. I don’t say ‘my goals’ selfishly I say that because we share the same.

I work with my colleagues to achieve great things. I work with the people that I do because we have a desire to achieve the same objectives. We work together, in tandem, in unity, as one.

It’s not just about me helping Bromford be successful, it’s every bit as much about Bromford helping me to be successful. They support me, invest in me, they believe in me. Any company that does that will get the gesture replicated, ten-fold. If that culture doesn’t exist, you’re simply not working with one another.

Bromford is a people place – it’s about the relationships your form and making every single interaction count.

glue

Last week we had our annual conference; the Bromford Bash, a coming together of more than 1100 colleagues sharing and celebrating our 50 year anniversary. We had videos, music, tears and laughter, some fancy dress, an Apprentice winner, a Harlem Shake and our colleague awards. It was an incredible day. People from all over our organisation gathered under one-roof; customers, colleagues, board members, executives – we even opened up a live twitter feed using the hashtag #bash2013 which gathered energy from people outside of the room as well as those who were sat (or dancing) inside it!

And it was the words of our very own CEO who summed up this magical day, and what this great place to work is all about, and I quote:

“It’s the social glue that sticks this organisation together”

I am most definitely with Mick on that!

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2 thoughts on “Are you working with or are you working for?

  1. Pingback: All Things IC | How to communicate the DNA of an organisation

  2. Pingback: The Bromford DNA, Let It Be | Andy Johnson

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